MojoBite is young and daring Bulgarian brand consisting of delicious bars dedicated to boost energy or immunity with state-of-the-art natural ingredients and remarkable taste.

We started with the creation of the brand name. MojoBite stands for healthy nutrition waking up everyone's inner energy. Stepping further we created a simple logotype standing on top of a vibrant packaging design line where simplicity promises great taste and natural ingredients. We created vibrant colour palettes and taste denominators to distinct the product lines - Energy Boost, High Protein and Immunity Lift, each addressing different nutritional offering. To elevate even more the brand image we designed pulsating design system where daring colours boosts into fluidity and motion.

What we did:
– Brand Name;
– Packaging Design;
– Logotype;
– Brand Visual Identity;
– Brand Book;
– BTL Visual tone